PayPal Money Reminder
Everybody knows them the goods friends who always have the money in another jacket. With this campaign we created a smart reminder to send the money back – with PayPal. The central element are the characters, exclusively developed for PayPal. In the first step we send them out as an offline mailing, a sticker set. Followed by a digital reached out, where you can send the characters in your messenger as a digital sticker. On our landingpage you have the possibility to create your own combination of title and character.
